AmyDawson2019

Earlier this week, we had an opportunity to contribute towards an informative blog published by Veulio regarding 25 PR and communications trends for 2025. In case you’re wondering, our prediction about how your business can benefit from freelance digital marketing support is at number 24 on the … [Read more...] about It’s time to plan your New Year communications strategy

PR is about shaping your reputation, and what better way to do so than by investing in your research report or white paper? Long-form content still has a significant place in any marketing campaign – and you can break it down into bitesize chunks across a number of different platforms. You … [Read more...] about Highlight your authoritative voice through research reports

We're sure you'll agree that any content needs to “do” something. When you're writing your next blog post or landing page, you might be tempted to focus on commercial intent keywords – after all, they are the search queries that are more likely to lead to sales. But we think that … [Read more...] about Do you know what problems your customers face?

Are you tempted to get rid of your marketing team and content writers? Who needs people when you have ChatGPT right? Unfortunately, that's where you are WRONG. Of course, we’ll say that – after all, writing is what we’re great at. But the reality is that ChatGPT could be harming you, and … [Read more...] about A reminder that generative AI in marketing is a tool to aid, not replace

With budgets continuing to be tighter than ever, now is the time to fix your communications budget. If you've read our recent blog, you'll be well aware of how freelance digital marketing support can support you in 2025. As you start to explore your budgets for the next 12 months, why not … [Read more...] about Fixed price PR to manage your communications budget

It’s only a few weeks since Rachel Reeves revealed her first budget for the Labour Party. Businesses up and down the country were shocked to learn of the impact that the rise in National Insurance could have on their budgets. Not only will the threshold on employee earnings at which NI applies … [Read more...] about Your business will benefit from freelance digital marketing support

You might be wondering why you need to hire a copywriter these days. After all, free tools such as ChatGPT or Gemini are there to provide generative content at the touch of a button. But you would be doing yourself and your business a huge disservice if that's what you rely on. As freelance … [Read more...] about Learn how to tailor your copywriting for different target audiences

If you work in an HR role, you likely have to spend hours writing lengthy business reports or trying to solve internal communications challenges. From job adverts to annual reports, sustainability pledges to internal communications, the amount of content you need to produce is endless. Many of … [Read more...] about It’s time for your human resources team to collaborate with an HR copywriter

If we said to you that we enjoyed writing reports, what would your first impression be? You might think that business reports are boring. Dull even. Perhaps you see them as a compliance requirement that is something you have to do, rather than want to do. But we believe that too many UK … [Read more...] about Did you know a professional report writer could help you to make the most of your annual reports?

You may be wondering why you should hire a white paper writer to manage your research project. After all, you may have an entire in-house marketing team or a senior manager with a flair for words. Why spend that extra money when you could have someone able to manage that workload … [Read more...] about Five reasons why you should hire a white paper writer