White paper writing services for UK businesses

  • Demonstrate your expertise and knowledge in front of prospects

  • Solve your customers’ top three challenges with real numbers

  • Generate qualified leads on autopilot

  • Get your written report from just £4,000 delivered in as little as 12 weeks

Command authority with a data-driven white paper

Are you ready to stop blending into the background and start owning your niche?

Do you want to become the go-to expert in your sector?

More than ever, you need to have original insights and expertise to demonstrate who you are and why a customer needs you. A data-backed white paper is the fastest way to turn your informed opinions into enquiries.

Book your strategy call today, and in as little as 12 weeks, you could have

  • A compelling narrative that showcases your unique insights
  • Solutions that tackle your customers’ top challenges
  • A lead-generating asset you can share on demand
  • A profile boost that cements your industry authority

Stop delaying and get started with original research.

Only 3 strategy calls available this month. Claim your slot.

I’m the white paper report writer your business needs

“Hi Amy, I can’t believe how much you’ve written so far. This is absolutely superb!”

As your freelance white paper writer, I’ll know how to focus on the exact sector issues your customers care about. I love to transform your unique data (qualitative and quantitative) into a captivating, story-driven research paper.

My white papers aren’t just another PDF sat dormant on your website; they become the centrepiece of your PR and marketing for months to come.

I’ve seen the power of a solid report firsthand when I helped create the SME Marketing Playbook, a resource that equips small and medium-sized businesses to tackle their biggest marketing challenges.

Here’s what happened in the first month:

  • 58 downloads
  • 1 new client (worth £5.5K per annum)
  • 19 media mentions
  • 24.5K total audience reach

Ready to get those results for your business?

Why does your business need to invest in a white paper?

Right now, original content, data-led insights and authoritative expertise is what will get your customers attention.

Investing in a white paper lets you become the go-to expert rather than another faceless voice. It helps you to introduce yourself to qualified leads who want to hear what you have to say and it supports your sales conversations. When you have the answers to tough questions and common objections, with data to back up your opinion, you move from “vendor” to “trusted advisor.”

In the short-term, you will capture your audience’s attention but longer-term, it contributes to your reputation as the expert in your field.

Discover the ROI of original research

My white paper writing process makes your life easy

From day one, I take the “what if” that has been rattling around in your head and turn it into a clear, actionable plan. There’s no more staring at a blank page or wondering if something is possible.

My job is to solve your white paper headaches. I can handle everything, from undefined scope and lack of credible data to a lack of internal resource and a design and PR skills gap.

Although I’m located in Ipswich (close to the A12/14 Copdock Interchange to be precise!) I work with businesses like yours across the UK. I’m just as happy to collaborate with your in-house team as I am to independently project manage your entire report.

This frees you up to focus on running your business.

Within a minimum of 12 weeks, you’ll have a polished, publish-ready report with none of the usual stress.

Your white paper roadmap

If you’re still a little confused by how the process works, here’s my four-step roadmap which takes that idea from your mind into a lead-generating white paper.

Discovery & Topic Planning

In this kick off phase, it’s my opportunity to align on goals, define your target audience and articulate which is the right topic to drives engagement.

  • Clarify objectives, audience pain points and tone

  • Audit existing content and identify competitor or keyword gaps

  • Pinpoint a high-impact topic aligned with your strategic objectives

  • Deliver a concise topic brief with messaging pillars and scope

Research & Insight

This is where I do the hard work to gather and analyse data to uncover exclusive insights that sets your white paper apart.

  • Conduct stakeholder interviews and internal surveys
  • Aggregate industry reports, academic studies and new quantitative data
  • Validate sources and compile an annotated bibliography
  • Perform data analysis to spot trends, correlations and outliers
  • Extract key takeaways and actionable recommendations

Copywriting & Design

You’re looking for a freelance report writer who can turn your research into a compelling narrative while also providing engaging visuals that speak directly to your prospects.

  • Structure a persuasive, SEO-optimised narrative with clear introduction, analysis and conclusions
  • Adopt your brand voice while maintaining objective credibility
  • Create custom charts, infographics and pull-quotes for easy reading
  • Offer collaborative revision rounds and ensure accessibility and brand consistency
  • Deliver both print-ready and web-optimised assets

PR launch & ongoing report promotion

As your white paper writer, I won’t walk away when your paper is ready to publish. This is where my PR skills come into play, and I start to demonstrate my value-added services.

  • Identify and pitch to relevant media outlets and influencers
  • Draft press releases, email pitches and social announcements
  • Coordinate outreach schedules, track coverage and refine messaging
  • Repurpose insights into blog posts, email sequences, social snippets and webinars
  • Build gated landing pages, monitor performance metrics and optimise over time

How much does it cost to write a white paper?

Whether you’re a Suffolk SME or a national brand, my white paper packages are designed to boost your credibility and visibility, while being friendly to your budget. I work around your goals and deadlines, so you get the support you need, exactly when you need it.

Bronze Reports

£4,000
Pay just £1000 per month / 4 months
what you’ll get

  • Research into topic

  • Compilation of published stats

  • Identify potential conrtibutors

  • Storytelling narrative

  • Writing + 1 round of amends

  • Launch press release

Silver reports

£6,000
Pay just £1200 per month / 5 months
what you’ll get

  • Bronze package plus

  • Commission original research*

  • 2 x internal interviews for insights

  • Writing + 2 rounds amends

  • Launch press release

  • Launch blog post

*price dependent on third party research costs

Gold Reports

£9,500*
Pay just £1600 per month / 6 months
what you’ll get

  • Silver package plus

  • Commission original research*

  • 4 x internal interviews for insights

  • Full graphic design*

  • SEO optimised report

  • Launch press release

  • 6 month content strategy

  • SEO landing page and blog post

*price dependent on third party research and graphic design costs

Frequently asked questions?

As a freelance white paper writer, I can identify a specific topic within your sector and create a compelling research report that you can use to start new conversations, generate leads and showcase your expertise.

When you’re searching for a professional white paper writer, you need to have someone who can manage the entire project on your behalf.

At Gatekeeper Communications, my corporate white paper writing services include:

  • Comprehensive research into topic area
  • Compilation of published statistics
  • Development of white paper narrative and clear storytelling arc
  • Identification of suggested report contributors
  • Telephone interviews with report contributors (max. 5)
  • Writing and editing of research paper
  • Launch press release
  • Suggestions on how to repurpose report findings

My white paper prices start from just £4,000. Prices correct as of August 2025 and are subject to change.

Researching how many hours it takes to write a white paper is the equivalent of asking how long a piece is strong.
Your project may depend on several factors;

  • The complexity of your subject area
  • The specific brief (including your in-house capabilities, sign-off protocols)
  • Research required (desk research, commissioned research, interviews, feedback groups)
  • Design choices
  • Accessibility add-ons (such as video or audio integrations)

During my initial discovery calls, I will create an elaborate time schedule that will identify any pressing deadlines and expected timeframes.

A corporate white paper does not have a set word count or page length. However, it should be detailed enough to bring something new to the conversation rather than regurgitating what has already been published.

The type of research you do may impact your word length. If you conduct quantitative research, you can communicate the results through graphic visuals, whereas qualitative or anecdotal feedback may require lengthy transcriptions.

I recommend focusing on the QUALITY of the output rather than aiming for a specific page length.

Your B2B white paper will be the right length as long as it has a clear beginning, middle and end, along with a detailed narrative.

Ready to Start?

My job is to make your life easier