As we head towards the end of the year, it’s time to start thinking about how the world of marketing has changed over the past twelve months and how it could continue to evolve in the coming months. 2020 feels like the age of technology – it’s not just a new decade but it’s a time to move away … [Read more...] about What will be our marketing priorities for 2020?
Are you measuring the success of your PR activity?
When it comes to PR activity, one of the first things you need to ask yourself is “Is it working?”. Whether you chose to implement a media relations campaign, you’re looking at influencer strategies and brand reputation, or you simply are running an event to raise your profile, it is important … [Read more...] about Are you measuring the success of your PR activity?
Tricks of the trade: How to write a great blog post
Have you ever wondered how to write a great blog post? There are hundreds and thousands of articles already published which give strategic insight into how to write a good blog. Whether it’s for personal benefit or for your business, writing a blog isn’t necessarily hard. But do you know the … [Read more...] about Tricks of the trade: How to write a great blog post
How to make your blog the hardest working page on your website
Do you want a hard-working blog? In the last few years, blogging has grown increasingly important for businesses looking to build relationships with their audiences. No longer the hidden page on your website highlighting your latest corporate news, blogs can be used to share your knowledge and … [Read more...] about How to make your blog the hardest working page on your website