It's so tempting to stop proactively thinking about your business this week. After all, it's the last working week before Christmas, and I'm betting most people are probably taking time off next week as well. But if you want to make a splash next year and you've not yet sorted out your content … [Read more...] about Wanna know the secret to your content plans?
What does a freelance copywriter do?
This is one question that I’m frequently asked by potential clients and even friends and family. Freelance copywriters work closely with commercial clients to develop unique ways to tell your stories. We find the words that describe what you do, who you are, and why you are special in a … [Read more...] about What does a freelance copywriter do?
Five reasons why you should periodically review your content
When was the last time you periodically reviewed your content? Can you remember the last time you critically assessed your content throughout your marketing materials? Have you read the content published on your website or checked your leaflets and brochures? You may be surprised to realise … [Read more...] about Five reasons why you should periodically review your content
Three reasons why copywriting is important for small businesses
When it comes to your business, you should always be aware of how you are selling yourself, and what image you are portraying to prospective customers. Your copy is a key component of this. Great copy isn’t just about explaining what services or products you offer. Copywriting is important … [Read more...] about Three reasons why copywriting is important for small businesses
An easy guide to creating a strategic content marketing plan
We regularly have a discussion with clients about the importance of creating a strategic content marketing plan. This is where you combine all facets of your business to ensure that any content focuses on your business strengths and high-profit products or services. It's a way of ensuring that your … [Read more...] about An easy guide to creating a strategic content marketing plan
What are the business benefits of hiring a professional copywriter?
Many businesses in Suffolk may be asking themselves, what are the business benefits of hiring a professional copywriter? We are living in an era where budgets are tight. Firms need to see a tangible return on investment for every penny spent. Therefore, it's easy to see why many choose to keep their … [Read more...] about What are the business benefits of hiring a professional copywriter?
Your blog copywriter should make your blog the hardest working page on your website
Do you want a hard-working blog? It should be no surprise that blogging has grown increasingly important for businesses looking to build relationships with their audiences. No longer the hidden page on your website highlighting your latest corporate news, blogs are your self-publishing tool that … [Read more...] about Your blog copywriter should make your blog the hardest working page on your website